Terrebonne Parish, LA

After the development of a brand for Terrebonne Parish in Louisiana and a sub brand for the City of Houma, Avia planned and designed a parish-wide wayfinding program to link Houma and smaller communities within the parish together as a unified destination experience. The program included a 4 phase process: assessment, concept generation, design development and bid documentation. The system included parish, community and district gateways, vehicular and pedestrian guides, information kiosks, street banners, bayou bridge identity signs and regulatory signs.